The only way to get access to the black friday shopping event is to become a member.
Only a:b | members will be emailed the password at 4pm GMT on the 26th of November.
FAQS:
HOW DO I BECOME A MEMBER?
You need to join our mailing list using the link above. Members will be shared the password via email and SMS message at 4pm GMT.
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HOW BIG WILL THE DISCOUNTS BE?
Everything* will be up to 70% off.
These discounts will apply only once and will never be repeated.
*Not absolutely everything for legal reasons*
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WHAT TIME WILL IT DROP IN MY REGION?
LONDON - 16:00 PM
PARIS - 17:00 PM
NYC - 11:00 AM
LA - 08:00 AM
DUBAI - 20:00 PM
BEIJING - 00:00 MIDNIGHT
TOKYO - 01:00 AM (THURSDAY)
SYDNEY - 03:00 AM (THURSDAY)
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WHAT OFFERS WILL BE RUNNING?
We'll be offering up a minimum of 20% to 70% off everything*
Purchases over £300 will receive a free item at checkout.
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WILL I NEED A DISCOUNT CODE?
No - everything will already be discounted for you.
The percentage of discount will be shown next to every product.
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CAN I RETURN ITEMS PLACED DURING THE BLACK:FRIDAY EVENT?
Yes - our usual returns window applies. All orders can be returned within a 14-day window from the date of delivery.
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WILL THERE BE IMPORT TARIFFS ON US ORDERS?
No - as of November 26th, all US orders will be sent duties-paid, no more nasty surprises or hidden costs on your order following Trump's terrible tariffs.
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WILL THERE BE DUTIES OR TAXES ON MY ORDER TO THE EU?
No - we cover all of these as we have for some time.
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I'VE NEVER SHOPPED WITH ABOUT:BLANK BEFORE. WHAT SIZE SHOULD I BUY?
Every product has a dedicated size chart and model size description. You can toggle between inches and cm depending on what you are most familiar with.
Typically, our products are designed with a cropped and boxy oversized fit.
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CAN I CHANGE OR CANCEL MY ORDER?
Unfortunately, during black:friday you will be unable to change or cancel your order once placed.
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WHAT SHOULD I DO TO PREPARE?
Our last online sale had a huge amount of traffic. The best bits will sell out quickly.
We'd encourage you to sign up for both email and sms to be first in the queue.